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upwork.com 🟡 2026-05-08

🔹 Investigate suspicious traffic activity and implement fraud prevention systems for Shopify store
👤 Client: 🇭🇰 Hong Kong Member since 2014-12-24
💰 Price: ****
🚩 Problem: Detect and mitigate invalid, bot-driven, or low-quality paid traffic to improve advertising efficiency.
📦 Existing: [Shopify store], [Google Analytics / GA4], Paid traffic campaigns across multiple platforms (Google Ads, Meta Ads, Microsoft Ads)

Specifications:

[Target] Investigate suspicious traffic activity
[Method] Analyze click IDs and tracking parameters
[UI/UX] N/A
[Stack] Python, SQL, JavaScript for data analysis; Google Analytics API, Shopify API
[Security] Ensure data privacy during analysis and reporting
[Format] JSON, CSV

Workflow:

Audit current paid traffic quality using available tools (Google Ads, Meta Ads, Microsoft Ads)
Analyze click IDs and tracking parameters (GCLID, FBCLID, MSCLKID, UTM parameters) for suspicious behavior
Compare advertising platform data with GA4 and Shopify analytics to identify discrepancies
Identify issues such as bot traffic, fake clicks, suspicious IP/device activity, low engagement traffic, abnormal bounce rates, and VPN/datacenter traffic
Recommend fraud prevention tools and systems based on identified issues
Implement recommended fraud prevention measures
Prepare reports and evidence for refund or credit requests to advertising platforms
Communicate with ad platforms to request refunds, credits, or traffic investigations

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